Course Number: 91-718
Strategic Presentation Skills
The purpose of Strategic Presentation Skills is to develop strategies that result in data-driven presentations designed to accomplish specific objectives. By the end of the course students are expected to demonstrate ability to do the following:
1. Define a concise presentation objective
2. Analyze the audience to be addressed
3. Anticipate questions likely to be asked by this audience
4. Engage listeners’ interest
5. Write a detailed outline that maps out the speaker’s logical argument
6. Apply principles of ethos, pathos, and logos in each presentation
7. Design and explain concise, varied visuals
8. Respond confidently to questions during question and answer sessions
9. Speak with authority
The first formal presentation is based on self-selected material appropriate to each participant’s level of experience and professional interests. Participants are encouraged to envision themselves as change agents and develop “asks” that can be used in real-world settings. These “asks” may range from a request for funding to support for organizational change to a call for political action.
The second presentation is a ceremonial speech that highlights the values implicit in the “ask.” The third and final presentation is a revision of the first presentation. These presentations are evaluated with respect to the speaker’s quality of preparation, delivery, and professionalism.
Informal presentations include practice sessions for explaining visuals and answering questions as well as impromptu speaking exercises. Practice sessions and formal presentations are taped and reviewed during weekly half-hour sessions with an SPS Teaching Assistant.