Shelley Ong Teshima
Director, Marketing Program Management at Lyft
Shelley Ong Teshima currently serves as the Director of Marketing Program Management at Lyft.
Coming from a background in marketing and international business studies, Shelley brings 15+ years of experience in developing communication strategies, branded content, and integrated advertising campaigns across a range of multinational brands. At Lyft, Shelley brings together brand and product strategy, with creative excellence to develop a range of impactful campaigns and marketing programs.
Previously, Shelley served as the Managing Director at Enso Collaborative, a strategy and creative agency centered around building mission-driven brands that positively impact society. Along with her team, she has built shared value strategies and communication programs for visionary clients like Google, The Nature Conservancy, and Omidyar Network.
Before Enso, Shelley was the Global Account Director at Leo Burnett, where she led the masterbrand division for Samsung Global, playing an instrumental role in the first global brand creative platform. She also spent seven years working across Australia and Canada on advertising campaigns for Procter & Gamble, Kellogg’s, Telus/Koodo Mobile and local social enterprises and government.
Shelley continues to find opportunities to accelerate social progress through communication design for social ventures and non-profits, including taking a sabbatical to work pro-bono for various NGOs in Southeast Asia. In addition to being an adjunct faculty member at Carnegie Mellon’s MEIM program, Shelley also serves as a returning guest speaker at UCLA Anderson School of Management. She attended the University of British Columbia, earning a double-specialization in Marketing and International Business.