Concentrations Within the Information Systems Program

The Health Informatics concentration prepares you to lead in one of the most vital and complex sectors of our time. You’ll explore how information systems, policy and economics shape the delivery of care, as well as how technology can improve equity, access and outcomes for patients. This path equips you to analyze systems, influence policy and design solutions that make health care smarter, more equitable and more effective.

Courses include:

• Health Systems (90-836)
• Health Care Information Systems (94-706)
• Health Policy (90-831)
• Health Economics (94-705)

This concentration prepares you to lead at the intersection of marketing, analytics and emerging media. You’ll learn to measure what matters in social platforms, manage high-impact analytics initiatives and craft strategic campaigns that resonate across industries. From navigating disruption in entertainment to uncovering market opportunities with tech startups, you’ll gain the tools to turn audience insight into action. Whether you’re drawn to creative strategy, digital engagement or product positioning, this concentration equips you to influence how ideas spread and how brands grow. 

Courses include:

• Measuring Social (94-823)
• Applied Strategic Marketing (94-708)
• Managing Analytics Projects (94-881)
• Managing Disruption in Media and Entertainment (94-732)
• Tech Startup: Market Discovery (95-794)

This concentration equips you to drive innovation from every angle: strategy, design, analytics and execution. You’ll learn to uncover user needs, test hypotheses and translate data into compelling product narratives. Whether you're launching new ventures, scaling existing platforms or navigating stakeholder dynamics, you'll gain the skills to lead teams and deliver products that matter. With a blend of technical fluency, entrepreneurial thinking and strategic insight, this path prepares you to thrive in roles that bridge vision and delivery.

Courses include:

• Making Products Count: Data Science for Product Managers (95-851)
• Product Management Essentials (17-619)
• A/B Testing, Design and Analysis (95-819)
• Design Strategy (94-866)
• Launching New Products (49-722)
• Telling Stories with Data (94-870)
• Lean Innovation Lab (94-891)
• Entrepreneurship: A New Venture (94-807)
• Negotiation (94-800)
• Strategy Development (94-811)

The Tech Policy and Governance concentration prepares you to lead with integrity, insight and impact in a world where technology and humanity intersect. Our courses will prepare you to ensure that your organization handles its data with integrity, deploys AI safely and responsibly, and protects the privacy of its customers and stakeholders. You'll emerge with the knowledge necessary to help your company take advantage of emerging technology without exposing itself to the risks of unchecked implementation.

Courses include: